Status Events needed to refresh their web site design and amp up their search engine optimization (SEO). Gooder Marketing, a local website design company in Barrie, was able to redesign their existing website to meet two important criteria: that it is interesting and easy to navigate for potential clients; And that it is mobile responsive and uses SEO best practices to be found in search engines.
The website was re-designed in WordPress with mobile friendly functionality, to ensure that the website would not be penalized in search engine rankings. On page SEO was also completed for Status Events’ most important keywords. This resulted in the website achieving first page Google result standing, after having not ranked at all in search engines. The use of individual pages for each of Status Events’ services gives them even better search engine rankings.
The new website is a delight to use, providing clear links to the exact information potential clients are looking for. With individual pages for all of Status Event’s services, visitors are now able to navigate the website with ease and control, which will greatly reduce bounce rates. Additional space for testimonials on the main page gives visitors information they may not have known they were looking for.
A clear, uncluttered websdesign makes the whole website easy to navigate and highlights Status Events’ contact information on every page. The new design has achieved its goals, by driving increased traffic from search results due to responsive design and better local SEO; As well as portraying a cleaner and more professional look, while creating a better user experience for visitors.